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4 Biggest Facebook marketing mistakes

Facebook makes it possible for companies to showcase their products and services to targeted prospects more effectively and take their online presence to the next level. However, many businesses are struggling to get the results they want from Facebook marketing despite having spent large amounts of money. With that said, make sure you don’t fall […]

How to improve data collection practices

As businesses of all sizes continue to adopt more apps and tools, the amount of available data grows exponentially. However, not all of that information is important or even useful. It’s critical that as you collect more data you keep it organized and relevant. The collection process is the best place to start. Before we […]

5 Most common security breaches

These days, the security of various IT systems is constantly being called into question. From attacks on mobile devices to ever-increasing types of malware, many businesses are struggling to stay on top of their security. One of the best ways to stay protected is to be aware of common cybersecurity issues. To that end, here […]

A Unique Problem

Social media dominates many facets of our day to day life. Most of us spend ten minutes here or 30 minutes there scrolling through our preferred app, be it Twitter, Instagram, or Facebook. Besides the fact that these platforms show us things that we might be interested in, allow us to connect with old friends or talk to distant family members, they generally just provide a whole lot of entertainment!

 

A problem that has made it's way into the public spotlight in recent years, however, is the use of spam bots and troll accounts to spread disinformation, specifically when it comes to politics.

A World of Trouble

Recent years have brought an abundance of new, highly convenient and easy-to-use solutions for common problems. Gone are the days of having to bring cash to someone to pay them back, delivering checks to banks only to find out that they're closed for an obscure federal holiday, or having to jump through hoops in order to get a balance on your bank account.

Why Employees Are The “Weak Link” In Security

In any business, big or small, employees can be your biggest IT threat, and they might not even realize it. Businesses already face countless cyberthreats, like data breaches, cyber-attacks, online viruses and malicious e-mails. But despite all these outside threats, the real problem can come from the inside.

Avoid these 5 things when investing in IT

Small- and medium-sized business owners have a lot to do. Aside from managing their staff, exploring new opportunities for growth, and keeping clients happy, they have to oversee investments in new technology. Being busy, they can easily commit mistakes when choosing the right IT solution. Here’s a list of common IT investment missteps that owners […]

Diffuse negative online comments the right way

Current trends show that personalized interactions help establish a business’s persona or identity with prospective customers. This makes the business more relatable and therefore more attractive to more consumers. To use this opportunity properly, social media managers should know how to keep their wits together, especially in the face of negativity online. Read on to […]

What you need to know about juice jacking

We’ve come to rely on our smartphones to help complete daily tasks, and this has resulted in the need to recharge our phones multiple times a day. But when you’re far from your charger, public charging kiosks can seem like a good substitute. However, this can lead to an incident of “juice jacking.” If this […]