What’s the Big Deal about Big Data?

Data. Nowadays, it's everywhere, and it's used for all sorts of things, from "improving our services" to "providing you with personalized content." We've talked about data collection practices and some of the obvious ways that it infringes on user privacy in the past, but we've never discussed in depth how data is used by businesses around the world to generate revenue and increase sales, and how the clandestine harvesting of your data results in very real profits for these companies.

Researchers Find Flaws in Tesla GPS Functionality

Tesla, over the past few years, has quickly become a symbol of a new age in automotive transportation. Self-driving cars, fully electric vehicles that are fast, comfortable, efficient, and are chock full of features that scream "the future is now" and that would have defied even the most optimistic tech lover's expectations 10 years ago.

Boosting SMB marketing with automation

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time and effort, and can require a significant financial investment. Previously, only large corporations could afford marketing automation, but that’s no longer the case. Read the five most profitable benefits of this new IT innovation here. […]

Turn Instagram followers into customers

Instagram has gone from an app that shares puppy photos with vintage-themed filters, to a marketing tool that savvy businesses are taking advantage of. The photo-sharing giant has a billion monthly active users, making it an ideal online marketplace. If you know how to create and promote compelling content on Instagram, you can get more […]

5 Tips for protecting corporate data

A data breach can happen to anyone, even to the most secure businesses or financial institutions — and cybercriminals could even attack your company’s network. How can you be sure your network is completely hacker-safe? As a business owner, you can’t afford a data breach, as it could cost you your clients and reputation. Employing […]

Business Email Compromise — A Serious Threat

When you think about the driving forces behind a business, what comes to mind? For us, we think about the massive impact that computers and the associated technology have had on the way we do business. Computers and servers allow you to store data, organize information, and provide access to the programs that you need no matter where you are.

Disaster recovery during hurricane season

There’s no telling when natural disasters will occur. When they do, certain regions in the country often bear the brunt of their impact, like when Hurricanes Harvey and Irma hit certain states in 2017. With a well-designed disaster recovery (DR) plan, your business can be spared from total devastation. Determine recovery hierarchy Certain parts of […]

IT terms you need to know

Jargon can be intimidating if you’re dealing with IT issues and you’re anything but techy. Running an anti-malware scan can generate auto pop-ups that leave you clueless with IT terms that sound Greek. Learning the basic concepts listed here will help you move on and not be surprised the next time that happens. Malware For […]

4 ways to boost staff efficiency

Technology enables businesses to work remotely, collaborate more efficiently, and manage their time more effectively. But to achieve these benefits, you need to implement technologies that align with your business’s needs. Here are some things to consider. Change office communication To increase efficiency, set up instant messaging software such as Slack or Microsoft Teams. This […]