Your products and services won’t sell, no matter how exceptional they are, if no one knows they exist. That’s where advertising comes into play. Yet for a small business with a limited budget, an ad placement in traditional media is costly. But thanks to Facebook’s online platform, advertising is now more affordable. Why advertise on […]
Hackers go for the gold. This means that banking information makes for the number one target. These cyberattacks lead to the theft of large sums of money, undermine the economic stability of individuals and organizations, as well as destroy the reputation of banks and other financial institutions. When these incidents occur, the damage can be […]
We've talked about robocalls on this newsletter before, but there information available on the nitty-gritty of the problem was definitely limited. Now, a report from call security company Hiya allows us to see the extent of the robocall pandemic that has swept the world over the last 6 months.
In talking about disaster recovery plans (DPR), it’s best to illustrate with real-world scenarios to help you understand things better. They offer concrete examples of successes and failures, and you can learn a lot from them. Here’s an example of a DPR audit and the lessons it offers. Hosting certain types of data and managing […]
Nowadays, it seems like there's always a new data breach in the news, and then the companies and affected users go through the same old routine. Company X was breached months ago, found out about it, determined that an obscene number of users were compromised, and are now disclosing it to those users.
The past few years have brought forward a bevy of technologies developed in the name of convenience. Internet of Things devices like the Google Home, Amazon's Alexa, or remotely accessible home security devices like Nest cameras and doorbells among them, not to mention the thousands of various doodads, gizmos, and genuinely useful tools that are USB compatible.
To avoid detection by antimalware programs, cybercriminals are increasingly abusing legitimate software tools and legitimate programs in systems to steal data or ruin its integrity. They use fileless malware to infiltrate trusted applications and issue executables that blend in with normal network traffic or IT/system administration tasks while leaving fewer footprints. Ultimately, your business could […]
Many business owners believe they should be promoting their organization in as many places as possible. Realistically, however, updating social media statuses without proper planning and strategy could do more harm than good. Read on to understand how timing is everything in social media marketing. Social media has helped businesses not only to cut down […]
Hackers have found a new way to track you online. Aside from using advertisements and suggestions, they can now use autocomplete passwords to track you down. Feeling unsecure? Here are some ways to keep you out of harm’s way. Why auto-fill passwords are so dangerous As of December 2018, there are 4.1 billion internet users […]
Customer relationship management (CRM) software can add value to your business in many ways. Next to being a very important sales improvement tool, CRM software strengthens your company’s professional image in the market. However, not all CRM users utilize the software a hundred percent. Here’s what you can do with CRM to get the job […]
